§ 002 · What we stand for

The Three
Demands.

Three lanes. Three demands. Applied to every race, every brand, every coach, every club. Tap a lane to open it — each demand is numbered and non-negotiable.

§ Finish-line ceremony · mile 26.2

Three demands.
Three gold medals.

This sport hasn't cleared any of these podiums yet. No silver. No bronze. Every demand is first place — or the sport fails the race.

→ Tap a medal to expand the demand
01
Demand 01 / 03 · Gold medalPricing.
Demand 01 · Gold medal ·Pricing.
Demand 1.1

Cap race entry at 10× local minimum wage.

Many marathons cost $300 – $450, more than a full week of minimum-wage pay in most US states. A living-wage cap makes running accessible instead of aspirational.

Demand 1.2

Cap brand core kit at 20× local minimum wage.

A shirt + shorts + shoes shouldn't cost half a paycheck. Brands with 45%+ gross margins can afford a tier that runners can afford too.

Demand 1.3

Publish annual revenue, charity distributions, and overhead.

We built this sport. We deserve to see where the $50B goes — org overhead, prize money, sponsor rake, actual charity delivery.

Demand 1.4

Pair-pay bibs: subsidized entry for every full-price bib sold.

One new runner sponsored per paying runner. Races already move inventory at volume — pair-pay turns marketing spend into access.

We built this sport. We deserve to know where our money goes.
Living-wage cap calculator
Tool 01

Pick a state. We'll show you the 10-hour cap based on local minimum wage and compare it to the 2026 majors.

10-hour cap → $160
02
Demand 02 / 03 · Gold medalPeople.
Demand 02 · Gold medal ·People.
Demand 2.1

Nonbinary and gender-nonconforming divisions at every event over 500 runners.

Every runner deserves to be scored for who they are. Binary-only categories leave too many people out of their own sport.

Demand 2.2

Reasonable cutoff times that welcome every pace.

A 6-hour marathoner trained just as hard as a 3-hour one. Cutoffs under 7 hours exclude runners based on class, age, and ability — not effort.

Demand 2.3

Para athlete prize equity with able-bodied athletes.

Para athletes train with the same dedication through greater structural obstacles. Equal prize money. Equal sponsorship brackets. Non-negotiable.

Demand 2.4

Size-inclusive apparel across the full range, on the same tier.

XS through 4X. Same fabric. Same price-per-square-inch. Same drop schedule. Running apparel is infrastructure, not a reward for thinness.

A marathoner who finishes in 6 hours showed as much courage as one who finished in 3.
Who's in the corral?
Tool 02

Receipts from 2026 majors on who gets scored, sponsored, and paid.

Majors with nonbinary division →2 / 6
Majors with 7+ hr cutoff →3 / 6
Para prize $ vs open →~48%
Size range XS–4X in top 10 brands →2 / 10
03
Demand 03 / 03 · Gold medalProtection.
Demand 03 · Gold medal ·Protection.
Demand 3.1

Pregnancy deferrals with full refunds. No time limit.

Pregnancy is unpredictable. No runner should lose a $400 entry because of a birth, a loss, or a recovery that didn't fit a 12-month window.

Demand 3.2

Medical deferrals with full refunds.

Injuries and illness happen. Nobody should have to choose between racing hurt and losing $300+. A doctor's note should be enough.

Demand 3.3

Mandatory harassment reporting with real consequences.

Silent policies enable abusers. Every runner deserves a complaint process that is clear, published, staffed, and enforced — with real penalties for coaches, staff, and peers.

Demand 3.4

Background checks on all coaches and race staff.

The sport's biggest safeguarding failures were preventable with basic checks. Make them the norm, publish the policy, and fund the enforcement.

Races should never force you to choose between your health and your dreams.
Deferral penalty receipts
Tool 03

What happens to your entry fee if life happens. Across the 2026 majors.

Full refund on pregnancy →1 / 6
Full refund on injury →0 / 6
Transfer allowed →3 / 6
Avg forfeit if you DNS →$312
§ Tape at the finish

Ready to run with us?

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